While it is commonly known that mobile phones are very powerful now, we typically utilise a network of resources and connections to work with remote computing resources and remote service endpoints (like maps and push notifications).
OTG Lab creates mobile applications and implements backend services such as APIs that are all tested on various target devices to ensure their functionality and user-friendliness.
iOS/Android app development
With the prevalence of smartphones and smart devices, mobile app becomes paramount to
a
business’s
success.. Both iOS and Android platforms are ideal for companies to market their
services, and it
come
with advantages that would boost product performance.
Wait no more, embrace
the revolution
and
start adopting a mobile-first strategy today!
The value of iOS/Android app development
High return on investment
ROI in mobile app development is not always the same. Our friendly team will work
with you from
the
project’s beginning to understand the kind of return on investment (ROI) you want to
obtain.
Don’t be left behind, have your solutions in place and stay ahead of the
curve.
New functionalities to up-sell and cross-sell
It’s no secret that it’s cheaper upsell to an existing customer than it is to acquire a new one. Being an expert in the mobile app field, we provide contextual, timely, self-service upgrade prompts that you can leverage on such as location GPS tracker, fingerprint authentication, QR & bar code scanning, NFC technologies, to increase your expansion revenue. We are also happy to offer advices on cross-selling products and services to monetize your mobile app further.
Higher engagement with customers
In app notifications, push notification and & in chat app abilities are awesome! These features allow you to engage your customers on a regular basis. With mobile app notifications, you can seamlessly reach out to your customers through a simple notification to their smartphone. These notifications are highly customizable to include your preferred content. Moreover, you can have the ability to re-target certain customer saudience segments to send specific marketing messages to reach them at the right place, and at the right time..
Shorten customer journey for conversions
Time is key! The ability to be able to make a purchase seamlessly at your fingertips is more important than ever. We will work with you to map your customer journey to improve customer touchpoints and ultimately drive conversion.
Building stronger brand awareness
To be relevant in today’s market, is to adopt a mobile-first presence. Available 24/7, your mobile app serves as an additional sales channel in your marketing funnel. Seize this opportunity and scale your business to greater heights through innovative marketing ideas.
Web Admin panel
Seamlessly integrated with your mobile app, a web admin panel is a web-based
solution that helps
power
and manage the functionalities within your mobile app.
This user-friendly
back-end
interface drives
work efficiency by allowing your team to manage the day-to-day operations easily.
Take for
example
adjusting your price point at your fingertips and retrieving of data such as
information of your
user
registration.
With our in-house programmers having both the expertise to
customize a web
admin panel
and further integrate it with your mobile app, we deliver a full suite solution that
ensures you
are
able to manage the mobile app on your own.
Mobile app UI/UX design
The UX/UI Design of a mobile app improves the user experience and customer satisfaction, ultimately increasing your pool of users and time spent per session.
User interface (UI)
User interface is the design process that focuses on the aesthetics, graphics and interactions within your mobile app.
User experience (UX)
User experience is the process that focuses on creating relevant and meaningful experiences between users and all aspects of the mobile app. This includes designing how a user effectively transitions from page to page, and how they retrieve required information within the mobile app.
Our in-house designers will conceptualise your mobile app design within 3 phases. First, we will have a private consultation session to understand your design preferences, business model and core objectives. Secondly, we will map the customer journey of your users. Thirdly, we will conceptualise your mobile app’s user interface design through incorporating your preferred design elements along with your brand guidelines.
Benefits of our UI/UX design:
Customised & Differentiated Designs
First impression counts and you only have one chance to nail it. We fully customise and differentiate your design with competitors to ensure it stands out from the rest.
User Retention
With oiur well-thought out strategies of providing a seamless and intuitive experience, our designs will help fulfil your user’s needs and achieve a meaningful user experience.
Improving Conversion Rates
Our UI/UX design strategies involve engaging and effectively speaking to your users. With increased user interaction, we can help improve overall conversion rates.
Clear & Consistent Branding
With thorough research and understanding of your company and industry, your brand’s identity will be translated in our design, creating a clear positioning and strong recall to your users.
Optimised UI across devices
With the increasing number of devices available, we understand the importance of app optimization. We provide an optimized app across various mobile devices and tablets, ensuring an optimal viewing experience for your users.
iOS/Android app development
With the prevalence of smartphones and smart devices, mobile app becomes
paramount to a
business’s
success.. Both iOS and Android platforms are ideal for companies to market
their services, and
it
come
with advantages that would boost product performance.
Wait no more,
embrace the
revolution
and
start adopting a mobile-first strategy today!
The value of iOS/Android app development
High return on investment
ROI in mobile app development is not always the same. Our friendly team will
work with you
from
the
project’s beginning to understand the kind of return on investment (ROI) you
want to obtain.
Don’t be left behind, have your solutions in place and stay ahead of
the curve.
New functionalities to up-sell and cross-sell
It’s no secret that it’s cheaper upsell to an existing customer than it is to acquire a new one. Being an expert in the mobile app field, we provide contextual, timely, self-service upgrade prompts that you can leverage on such as location GPS tracker, fingerprint authentication, QR & bar code scanning, NFC technologies, to increase your expansion revenue. We are also happy to offer advices on cross-selling products and services to monetize your mobile app further.
Higher engagement with customers
In app notifications, push notification and & in chat app abilities are awesome! These features allow you to engage your customers on a regular basis. With mobile app notifications, you can seamlessly reach out to your customers through a simple notification to their smartphone. These notifications are highly customizable to include your preferred content. Moreover, you can have the ability to re-target certain customer saudience segments to send specific marketing messages to reach them at the right place, and at the right time..
Shorten customer journey for conversions
Time is key! The ability to be able to make a purchase seamlessly at your fingertips is more important than ever. We will work with you to map your customer journey to improve customer touchpoints and ultimately drive conversion.
Building stronger brand awareness
To be relevant in today’s market, is to adopt a mobile-first presence. Available 24/7, your mobile app serves as an additional sales channel in your marketing funnel. Seize this opportunity and scale your business to greater heights through innovative marketing ideas.
Web Admin panel
Seamlessly integrated with your mobile app, a web admin panel is a web-based
solution that
helps
power
and manage the functionalities within your mobile app.
This
user-friendly back-end
interface drives
work efficiency by allowing your team to manage the day-to-day operations
easily.
Take
for
example
adjusting your price point at your fingertips and retrieving of data such as
information of
your
user
registration.
With our in-house programmers having both the
expertise to customize a
web
admin panel
and further integrate it with your mobile app, we deliver a full suite
solution that ensures
you
are
able to manage the mobile app on your own.
Mobile app UI/UX design
The UX/UI Design of a mobile app improves the user experience and customer satisfaction, ultimately increasing your pool of users and time spent per session.
User interface (UI)
User interface is the design process that focuses on the aesthetics, graphics and interactions within your mobile app.
User experience (UX)
User experience is the process that focuses on creating relevant and meaningful experiences between users and all aspects of the mobile app. This includes designing how a user effectively transitions from page to page, and how they retrieve required information within the mobile app.
Our in-house designers will conceptualise your mobile app design within 3 phases. First, we will have a private consultation session to understand your design preferences, business model and core objectives. Secondly, we will map the customer journey of your users. Thirdly, we will conceptualise your mobile app’s user interface design through incorporating your preferred design elements along with your brand guidelines.
Benefits of our UI/UX design:
Customised & Differentiated Designs
First impression counts and you only have one chance to nail it. We fully customise and differentiate your design with competitors to ensure it stands out from the rest.
User Retention
With oiur well-thought out strategies of providing a seamless and intuitive experience, our designs will help fulfil your user’s needs and achieve a meaningful user experience.
Improving Conversion Rates
Our UI/UX design strategies involve engaging and effectively speaking to your users. With increased user interaction, we can help improve overall conversion rates.
Clear & Consistent Branding
With thorough research and understanding of your company and industry, your brand’s identity will be translated in our design, creating a clear positioning and strong recall to your users.
Optimised UI across devices
With the increasing number of devices available, we understand the importance of app optimization. We provide an optimized app across various mobile devices and tablets, ensuring an optimal viewing experience for your users.
From camera operations that allow scanning of QR Codes to locational-awareness functions, we can maximise the various components that are present on a mobile phone to build a different customer experience that other channels cannot provide.
Talk to us to understand how your business may be able to leverage on them.
Not all businesses that approach us are creating a mobile application for businesses. Some businesses leverage on mobile applications as the main stream of channel while others are using mobile applications to enhance various components of their business such as better customer support and reminder apps.
